Clinton, Trump brace for Hurricane Matthew

Clinton, Trump brace for Hurricane Matthew

By Kyle Cheney –

Donald Trump and Hillary Clinton are at risk of being elbowed out of the news cycle by a powerful hurricane churning toward the Southeast coast and threatening to barrel into two of their most important battlegrounds: Florida and North Carolina.

But the Clinton camp is refusing to be completely shut out of the conversation: Her team is buying airtime on the Weather Channel in a slew of major Florida media markets.

Clinton is seeking to appeal directly to swing-state voters potentially in the path of Hurricane Matthew and will spend $63,000 to reach Weather Channel viewers there for five days beginning on Thursday, according to a source monitoring TV ad buys. Hurricane Matthew is currently forecast to approach the Florida East Coast late Thursday or on Friday.
Read more: http://www.politico.com/story/2016/10/hurricane-matthew-2016-clinton-trump-path-229200#ixzz4MGR42UBN